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Drawing on almost 100 years of child development research, ICC recognises that children and teens are distinct groups. ICC considers “children” to be 12 and younger, while “teens” or “young people” are individuals 13 - 18 (age 18 is generally considered the age of majority in many jurisdictions). The ICC Code of Marketing and Advertising, and various guidance documents, reflect common sense principles in marketing to individuals who are not yet adults.
ICC’s approach to responsible marketing to children and teens is based on five core principles:
ICC’s rich history of support for freedom of commercial communications, responsible marketing communications, and guidance on responsible marketing to children and teens is reflected a variety of useful reference documents. This guide incorporates relevant ICC materials demonstrating the global advertising industry’s commitment to strong, effective self-regulation of marketing and advertising communications to strengthen confidence in markets and help power economic growth.
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Launched for Anti-corruption Day 2017, the ICC Business Integrity Compendium provides essential guidance on responsible business conduct for companies of all sizes. The 2017 edition gathers all ICC Anti-corruption and...
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There are many different economic instruments that can be used for environmental policymaking, including fiscal instruments and tradable permits, which aim to promote the production and use of environmentally sound...
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This ICC Anti-corruption Clause is intended to apply to any contract that incorporates it either by reference or in full. While parties to a contract are encouraged to incorporate the...
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