WTO Ecommerce Report
• The enforcement of social distancing, lockdowns and other measures in response to the COVID-19 pandemic has led consumers to ramp up online shopping, social media use, internet telephony and teleconferencing, and streaming of videos and films.
• This has resulted in spikes in business-to-consumer (B2C) sales and an increase in business-to-business (B2B) e-commerce.2 The increase in B2C sales is particularly evident in online sales of medical supplies, household essentials and food products.
• Demand has also increased for internet and mobile data services. The network capacity and spectrum to accommodate the shift to online activities has urgently had to be adapted by both operators and governments. Demand has fallen, however, for certain services with a large online component, such as tourism services.
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